2024 was a year of high rotation for Diddy—known at various points as Puff Daddy, P. Diddy, or simply Sean Combs. But as 2025 unfolds, the airwaves are telling a very different story.
In the first four months of this year, Diddy’s songs have been played just 1,671 times across U.S. radio stations, according to data from Luminate. That’s a staggering drop from 11,870 plays during the same period in 2024—a decline of 86%. And this isn’t just a slump; it’s a collapse that seems anything but coincidental.
The dramatic falloff comes as Diddy faces serious legal charges. Allegations include human trafficking, psychological and sexual abuse, and extortion. Prosecutors claim that for over two decades, Diddy leveraged his fame and influence to manipulate and harm women behind the scenes of his music empire.
And the damage isn’t confined to the radio. On streaming platforms, his music has taken a nosedive as well. U.S. streams fell from 52.7 million in 2024 to just 29 million in 2025—the lowest annual tally for Diddy in the past five years.
Despite his public denials and legal defense, Diddy’s image is rapidly unraveling. The music industry is distancing itself. Media outlets are cautious. Fans and professionals alike are demanding transparency and accountability.
Whether or not he’s found guilty, one thing is certain: the name “Diddy” no longer resonates the way it once did—both figuratively and literally.
